Two more teams have been added to IPL IV - Pune & Kochi
Pune franchise was bought by Sahara Adventure Sports for $370 m and Kochi was snapped up by Rendezvous Sports World for $333.3 m !
The Sahara Gp bid for Nagpur, Ahmedabad and Pune, but opted finally for Pune.
There will be 94 matches in IPL IV, 34 more than the present 60. The bidding was extremely competitive.
IPL has definitely made BCCI richer. The broadcasters are smiling, the players are smiling, the hotel owners are smiling and the fans arent complaining either.
IPL is a huge success and IPL has come to stay.
BCCI’s profit has touched 700 crores, 25% higher than last year. This year’s adspend is expected to be 7 billion INR, up from 5 billion. Modi has brought in a flurry of mobile companies, Google’s Youtube and a general entertainment channel too on board. Sports Marketing has kicked off in India !
A strange phenomenon is observed at 0800 PM in India. Traffic comes down, as all are glued to the TV sets. Here we find the ferocity of Y Pathan, the subtle guile of Sachin and the 150 km speed of Tait, Steyn, Nannes and others. Kumble’s magnificent flippers and leg breaks to boot ! This is cricket at its best !
More crowds are thonging in to see world class players. It is a boost to young Indian talent like M Bisla, A Rayudu, Saurabh Tiwari & others. Now 22 more players will get chance and India will be sporting one of the best cricketing teams in the world in the years to come !
SetMax, the satellite channel who is covering IPL, is expecting revenues to the tune of 650 crores this year. It sold 80% of its inventory even before IPL III began !
If the first year of IPL was a revealation, the third is one is a revolution. One India Infoline expert opined that popularity is only becoming bigger as almost one billion people all over the world get chance to watch the highest cricketing skills being displayed.
It may be true that there are a lot of cricketers who are not here, maybe due to national commitments or injuries, but their hearts and minds are here. Who wants to miss the IPL action?
Salim Malik said, when the Pak- Bangla series was
on, that he was watching IPL !
If the last eight days are of any indication, the fans are not done. They still
want part of the IPL cake. The demand
for complimentary tickets are only rising, stands are packed for every match and
the huge crowds before the TV sets are not disappearing !
Just see one week or two and IPL will become part of our lives. Interest is bound to peak when IPL enters its final phase !
Well done, Lalit Modi !
As the world watches in amazement, one question confronts everybody ! Who makes the mega bucks ? The BCCI ? The players ? The TV channel ? or the Franchisees ? The answer is ALL and it is win win for all !
One expert revealed that the inaugural match on Mar 12, notched up a TVR of 10. In 2008, it was 5 and it went up to 7 in 2009.
One India Infoline expert revealed that the gross profits of all teams will go upto 400 million INR this year.
But one has to understand that Brand Building is huge and it is happening for all those who want to build their brands ! It is Marketing at its Zenith !
Hasnt Preity Zinta, Shilpa Shetty and others become international ?
( Kerala cricket fans became ecstatic as Kochi got in. You have to pardon my enthusiasm, as I am from Kerala )
Sreeshanth thrilled
Sreeshanth said he was thrilled at the inlcusion of Kochi. He said he was ready to play for Kochi, being a Malayali. But he said he doesnt want to become the captain of Kochi. Said Punjab is a good side, and he would love playing for Kochi !
Here we give a list of the 8 sites of the teams in the Indian Premier League. and their logos. May they become the Manchester Uniteds and the Chelseas of Cricket !
Each team will have a pool of 16 players. It is mandatory that each team should have a minimum of four under-22 playersand a maximum of eight foreign players. Four players must be from that City, where the team is based.
The Frachisees
| Franchise | Owner | Price in USD |
| Mumbai Indians | Reliance | 111.9 million |
| Bangalore Royal Challengers | UB Group | 111.6 m |
| Hyderabad Deccan Chargers | Deccan Chronicle | 107 m |
| Chennai Super Kings | India Cements | 91 m |
| Delhi Dare Devils | GMR Holdings | 84 m |
| Kings XI Punjab | Preity Zinta, Ness Wadia | 76 m |
| Kolkotta Knight Riders | Shah Rukh Khan | 76.09 m |
| Rajasthan Royals | Emerging Media | 67 m |
Official Website is www.iplt20.com. A
Canadian Company, Live Current Media Inc, was given the contract for USD 50
million.
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Deccan
Chargers
Royal
Challengers
Rajasthan
Royals
Punjab Kings XI
Mumbai Indians
Chennai Super Kings
Kolkotta KnightRiders
Delhi Dare Devils
Mahendra
Singh Dhoni, India, $1.5m
Jacob Oram, New Zealand, $675,000
Albie Morkel, South Africa, $675,000
Suresh Raina, India, $650,000
Muttiah Muralitharan, Sri Lanka, $600,000
Matthew Hayden, Australia, $375,000
Stephen Fleming, New Zealand, $350,000
Mike Hussey, Australia, $350,000
Parthiv Patel, India, $325,000
Joginder Sharma, India, $225,000
Makhaya Ntini, South Africa, $200,000
The Mohali
Yuvraj
Singh, India, icon
Irfan Pathan, India, $925,000
Brett Lee, Australia, $900,000
Kumar Sangakkara, Sri Lanka, $700,000
Shantakumaran Sreesanth, India, $625,000
Mahela Jayawardene, Sri Lanka, $475,000
Piyush Chawla, India, $400,000
Ramnaresh Sarwan, West Indies, $225,000
Simon Katich, Australia, $200,000
Ramesh Powar, India, $170,000
IPL Bangalore
Rahul Dravid, India, icon
Jacques Kallis, South Africa, $900,000
Anil Kumble, India, $500,000
Cameron White, Australia, $500,000
Zaheer Khan, India, $ 450,000
Mark Boucher, South Africa, $450,000
Dale Steyn, South Africa, $325,000
Nathan Bracken, Australia, $325,000
Shivnarine Chanderpaul, West Indies, $200,000
Wasim Jaffer, India, $150,000
IPL Delhi
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Virender Sehwag, India, icon
Gautam Gambhir, India, $725,000
Manoj Tiwari, India, $675,000
Mohammad Asif, Pakistan, $650,000
Daniel Vettori, New Zealand, $625,000
Dinesh Karthik, India, $525,000
Shoaib Malik, Pakistan, $500,000
Glenn McGrath, Australia, $350,000
AB de Villiers, South Africa, $300,000
Tillekeratne Dilshan, Sri Lanka, $250,000
Farveez Maharoof, Sri Lanka, $225,000
IPL Hyderabad
Andrew Symonds, Australia, $1.35m
RP Singh, India, $875,000
Rohit Sharma, India, $750,000
Adam Gilchrist, Australia, $700,000
Shahid Afridi, Pakistan, $675,000
Herschelle Gibbs, South Africa, $575,000
VVS Laxman, India, $375,000
Chaminda Vaas, Sri Lanka, $200,000
Scott Styris, New Zealand, $175,000
Nuwan Zoysa, Sri Lanka, $110,000
Chamara Silva, Sri Lanka, $100,000
IPL Mumbai
Sachin Tendulkar, India, icon
Sanath Jayasuriya, Sri Lanka, $975,000
Harbhajan Singh, India, $850,000
Robin Uthappa, India, $800,000
Shaun Pollock, South Africa, $550,000
Lasith Malinga, Sri Lanka $350,000
Loots Bosman, South Africa, $175,000
Dilhara Fernando, Sri Lanka, $150,000
IPL Kolkata
Sourav Ganguly, India, icon
Ishant Sharma, India, $950,000
Chris Gayle, West Indies, $800,000
Brendon McCullum, New Zealand, $700,000
David Hussey, Australia, $625,000
Shoaib Akhtar, Pakistan, $425,000
Murali Kartik, India $425,000
Ricky Ponting, Australia, $400,000
Ajit Agarkar, India, $350,000
Umar Gul, Pakistan, $150,000
IPL Rajasthan
Mohammad Kaif, India, $675,000
Graeme Smith, South Africa, $475,000
Yusuf Pathan, India, $475,000
Shane Warne, Australia, $450,000
Munaf Patel, India, $275,000
Younis Khan, Pakistan, $225,000
Justin Langer, Australia, $200,000
Kamran Akmal, Pakistan, $150,000
Top 10 players sold
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Lalit Modi, the IPL Commissioner, the mastermind behind IPL. He converted BCCI into a Billion Dollar Corporation. From a $ 67 million corp, BCCI was converted into a 1 billion dollar Corporation. Spending much of his youth learning Sports Marketing in the US, Modi ruthlessly exploited the market. Television deal with Nimbus brought in $ 612 million, team and shirt deals with Nike & Sahara brought in 641 million, and a deal with Zee 219 million. He is at the moment engaged in converting India's 22 international stadiums into 'state of the art' facilities. $ 327 million has been earmarked for this purpose. Michael Arthurton says he is the most important cricket administrator in the world today!
Here we give the Winning Bidder, telecast right and the deal for many
countires.
| Winning Bidder | Telecast Rights Regional | Deal |
| Sony | Global Rights, India | 1.026 Billion USD, 10 years |
| Network Ten | Free to Air TV, Australia | AUD 15 million, 5 years |
| Setanta Sports | UK & Ireland | 5 years, undisclosed |
| Arab Digital | Arab countries | 10 years, undisclosed |
| Willow TV | In North America | 5 years, undisclosed |
| SuperSport | South Africa | Undisclosed |
| Geo Super | Pakistan | Undisclosed |
| Asian Television | Canadian | 5 years, undisclosed |
Some Sponsors
20% of revenues would go to IPL
8% is prize money
& 72% would be given to the franchisees
Conflicts with the English County Board
As the IPL season coincided with the English, the ECB and the county clubs raised their objections and said they will not issue NOC to the players. Dimitri Mascarenhas is the only English player playing at the moment with IPL.
The ECB also fears that IPL may upset their plans of hosting their T20 Championship, which will be called the EPL or the English Premier League. EPL would feature 21 teams in 3 groups of Seven and will be occurring at the end of the summer season. Allen Stanford, the brains behind the Stanford 20/20 Cup in the West Indies, has been invited by the ECB to help them start the EPL. Stanford 20/20 Cup runs twice in the West Indies.
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