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Article Title: Marketing And Copywriting Secrets That You Can
Use To Profit From Your Articles
Author: Mario Churchill
Word Count: 647
Article URL: http://www.isnare.com/?aid=101775&ca=Marketing
Format: 64cpl
Author's Email Address: article.mario[at]gmail.com (replace
[at] with @)
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One of the most important tools that you can use in internet
marketing today is copywriting. You have to consider the fact
that copywriting is essential in order to make your articles
work up a profit for you.
Today, there are talented authors who are wasting their time to
produce hundreds of great quality articles but never reach a
fraction of their targeted traffic potential. You have to
consider the fact that all articles are not really the same.
However, you also have to consider the fact that there are
thousands of articles available in the internet that is
identical except for the title.
Copywriting in the offline world or in the traditional way
determines 95% success of the articles or books is through the
headline. The headline will be the one to determine the success
of the book on whether someone buys it or not.
However, in the internet marketing world, it is entirely
different. This is because of the way your articles or e-books
reach people who are interested in the particular topic.
Since the internet is a vast electronic network that involves
the whole world, it is very difficult for you to get your
article or book to stand out from the crowd, much like browsing
for books in a particular bookstore and accidentally stumble
upon a book that you have personal interest in. The fact that
people search the internet using a popular search engine, it is
important that your article should contain 1 to 5 keywords that
are related to your article.
This is why you should have a keyword-rich article that would
show up in search engine results. To do this, it is important
that the first 3 to 5 words of your title should contain the
right keywords that people will likely type on search engines
to look for articles that has your topic.
There are a lot of copywriters in the internet today that may
focus on the same topic as yours. This is why it is important
to let your article stand out from the rest. You should always
remember that your title should have at least 3 to 5 keywords
related to your topic and should be located at the front of
your headline.
Here are examples of good and bad titles that you should study
in order to know what to put in your headline:
Bad Title:
Top 10 Ways You Can Lose Weight Fast
Good Title:
Lose Weight Fast: 10 Strategies to Help You Get That Body You
Want
As you can see, the first three words on the title should
contain the most important keywords. Meaningless words such as
"top", the number "10" and the word "ways" isn't
going to help
in getting your articles on top of the list on the search
engine results.
In copywriting, it is also important that you shouldn't use
keywords that have nothing to do with the main topic of your
article. This will only result in generating untargeted traffic
and will not be very helpful in getting someone to purchase your
products and services. This will be considered as spam
advertising.
These are the things you should know about copywriting and
internet marketing. You should always remember that even if you
write an amazing article, your headline should also contain the
necessary keywords in order for your article to be read by your
targeted traffic.
About The Author: Mario Churchill is a freelance author and has
written over 200 articles on various subjects. For more
information checkout http://www.websiteconversionexpert.com
and
http://www.killercopywritingblog.com.
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